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Formula for Success: Dictionary

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We discovered the EY Advisory MENA Formula for Success
We identified the top line enablers which we have to have
& the bottom line disablers which we can’t afford to have

We voted to find the most important principles
We came up with the ideas to create icons
We will score the icons regularly

We wrote this dictionary. This is what the icons mean
Learn them and Live them

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Top Line Enablers

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ATTRACT, REWARD & RETAIN THE BEST TALENT

  • Differential quality of people
  • Employer of choice
  • Hiring the right people at the right time
  • Make people want to stay
  • Nurturing people to grow

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CLIENT INTIMACY

  • Client focus
  • Connecting at all levels with our clients
  • Investing time in our clients to show our commitment to their success
  • Knowing clients inside out
  • Powerful client relationships

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CONSISTENCY, FAIRNESS & EQUALITY

  • Consistency in our offering
  • Consistency of the quality of work delivered
  • Consistent delivery excellence
  • Equal chances for all employees
  • Equal opportunity for all advisory staff irrespective of nationality, ethnicity or gender

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DISRUPTIVE INNOVATION

  • Continuously reinventing ourselves
  • New services and unique approach to clients
  • Raising the bar all the time
  • Think out of the box
  • Thought leaders
  • Trend setter

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ENTREPRENEURIAL, COMPETITIVE & BUSINESS MINDED

  • Entrepreneurial mind-sets
  • Making the right commercial decisions
  • More competitive pricing policy
  • Performance driven, ambitious and bold
  • Smarter

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FOCUSED ON MARKET NEEDS

  • Excellent market understanding and penetration
  • Industry wide insights
  • Listen to the market
  • Market watch
  • Understanding and delivering on client needs

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ONE TEAM

  • Camaraderie
  • Collegiality
  • More integrated as a practice
  • One firm
  • Sharing and working together to achieve success

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SENSE OF BELONGING

  • A sense of community
  • Empowered people / inclusivity
  • Great place to be
  • People centric
  • Understanding our people needs

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TRAINING, KNOWLEDGE & CAPABILITY DEVELOPMENT

  • Analytical thinking and thought leadership
  • Coaching and counselling
  • Competency-specific training
  • Invest in existing expertise
  • Knowledge sharing and best practices
  • Sector-specific training
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Bottom Line Disablers

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ACCEPTING MEDIOCRITY

  • Complacency
  • Lack of attention to detail
  • Not dealing with poor performance
  • Settling for good rather than best

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ALL TALK NO ACTION

  • Contradicting ourselves – we say one thing and do another
  • Not always walking the talk
  • Over promising
  • Promising but not delivering
  • What we say we don’t do

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BUREAUCRACY

  • Admin overhead
  • Long chain of commands
  • Multiple and redundant reporting requirements
  • Red tape

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EGOS & ARROGANCE

  • “Know-it-all” behaviour
  • Being a boss, not a leader
  • Glorified picture of achievements and success
  • Individualistic behaviour

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FIXATED ON THE NUMBERS/METRICS

  • Fixation on the performance model
  • Focused on utilization rather than value
  • Obsessed with numbers and sales
  • Teaching people not to think – just execute
  • Unrealistic targets

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LACK OF RECOGNITION

  • Failure to celebrate success
  • Lack of appreciation
  • Not acknowledging performance
  • Quiet under achievers are forgotten

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POLITICS, BACKSTABBING & NEGATIVITY

  • Backbiting
  • Complaining and doing nothing
  • Destructive behaviors
  • Empire building
  • Hostility
  • Part of problem, not the solution

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WORK/LIFE IMBALANCE

  • Absence of flexibility
  • Pushing people too hard
  • Work overload

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WRONG PEOPLE FOR THE JOB

  • Assigning unqualified employees to engagements
  • Diversity is not consistently enforced on large engagements
  • Gifted amateurs
  • Misallocation of the right talents
  • Not putting the right mix of resources on engagements
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